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C.K. Prahalad, author of "The Voxiva Story", featured in BusinessWeek
(January 23, 2006)
Best selling author C.K. Prahalad is described as a "One-Man Idea Lab" and
his book "Fortune at the bottom of the Pyramid", which features Voxiva
throughout and includes a full chapter detailing "The Voxiva Story", is
"...hailed as one of the most important business books in recent years"
The article "Business Prophet - How strategy guru C.K. Prahalad is changing
the way CEOs think" by Pete Engardio appears in the January 23, 2006 edition
of BusinessWeek and declares "Few strategic thinkers have developed as many
influential global management theories over the past two decades as C.K.
Prahalad."
Prahalad's book "Fortune at the bottom of the Pyramid: Eradicating Poverty
Through Profits" was published in 2004 by Wharton School Publishing and
argues that Bottom of the Pyramid (BOP) markets can be served profitably if
companies are willing to take innovative approaches to product development.
Voxiva is one of 12 companies highlighted in Prahalad's book. Each company
challenges the current models in innovation and product service delivery in
fundamental ways, writes Prahalad. "These businesses all are motivated by
the same concern: They want to change the face of poverty by bringing to
bear a combination of high-technology solutions, private enterprise,
market-based solutions and involvement of multiple organizations," He
continues "They are solving real problems."
The book highlights the Voxiva story in an 18-page chapter. Prahalad defines
Voxiva as a company that "went against the grain" to deploy a web-based,
real-time disease surveillance system that doesn't require all health
facilities to have a PC. Instead, Voxiva implemented a PC-compatible
solution for the Ministry of Health of Peru that allowed health workers to
use existing infrastructure - telephones and mobile phones - to report
incidents of disease.
"Voxiva illustrates how (businesses) can demonstrate the development of
fundamentally new solutions to age-old problems, (including) providing
public health access to and warning of latent outbreaks of disease in remote
areas," the book states.
 Read the full BusinessWeek article
Read "The Voxiva Story" from "Fortune at the Bottom of the Pyramid;
Eradicating Poverty Through Profits" by C.K. Prahalad
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US
Contact Numbers:
Phone: +1 202 419 0130
Fax: +1 202 419 0131
Address:
1990 K Street NW,
Suite 400,
Washington, DC 20006
E-mail:
Media Contact: press@voxiva.net
More Info: info@voxiva.net
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Peru
Contact Numbers:
Phone: +511 712 5444
Fax: +511 712 5454
Address:
Calle Arica 628, Piso 4
Miraflores, Lima 18
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Argentina
Contact Numbers:
Phone: +5411 4334 0033
Fax: +5411 4343 3157
Address:
Av. Alicia Moreau de Justo 740,
Piso 3, Of. 1,
(C1107AAR), Buenos Aires
E-mail:
More Info: argentina@voxiva.net
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India
Contact Numbers:
Phone: +91 120 4034700
Fax: +91 120 4034701
Address:
G-44, First Floor, Sector- 3,
Noida, Uttar Pradesh (U.P.) - 201301
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Rwanda
Contact Numbers:
Phone: +250 0830 1291
Address:
5th Floor Telecom House ICT Park,
P.O. Box 6439,
Kigali, Rwanda
E-mail:
More Info: jbkoama@voxiva.net
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Nigeria
Contact Numbers:
Phone: +23 4802 312 5974
Address:
2475B Lephalala Close,
Off Ganges Street,
Minister's Hill,
Maitama - FCT Abuja
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Mexico
Address:
Voxiva Mexico SRL
World Trade Center
Montecito 38 Floor 30 Suite 17
Col. Nápoles
Mexico city,Mexico
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